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buzz marketing การใช้

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  • It's not new, " says Tina Wells, 24, founder of Buzz Marketing Group.
  • This organization is an early example of how to use press and media in buzz marketing.
  • Similarly, buzz marketing uses high-profile media to encourage the public to discuss the brand or product.
  • Another successful viral buzz marketing campaign surrounded the 2007 " found footage " motion picture Paranormal Activity.
  • Buzz marketing doesn't work for every product.
  • Some notable examples of buzz marketing in the digital age include the highly successful marketing campaign for Mad Men.
  • Ten years prior to the terms'official use, Thought Technology implemented buzz marketing at the International Exhibition of Inventions and New Techniques in Geneva.
  • Buzz marketing works best when consumer s responses to a product or service and subsequent endorsements are genuine, without the company paying them.
  • That's what Microsoft failed to understand in the Blinx spot, says Buzz Marketing Group, a New Jersey-based firm where teen advisers panned the ad.
  • "I think the smartest advertisers are realizing that it's more about understanding youth culture than using their language, " says Tina Wells, Buzz Marketing's 22-year-old chief executive.
  • The report discusses many theories surrounding social marketing, including the importance of the push / pull dynamic and online consumer empowerment, authenticity and importance of buzz marketing.
  • Buzz generated from buzz marketing campaigns is referred to as " amplified WOM " ( word-of-mouth ), and " organic WOM " is when buzz occurs naturally by the consumer.
  • With the emergence of Web 2.0, many web start-ups like Facebook, YouTube, MySpace, and Digg have used buzz marketing by merging it with the social networks that they have developed.
  • To get the most from buzz marketing, Rosen recommends identifying and targeting consumers who are " network hubs " _ those whose views have credibility with more people than average about certain subjects.
  • Febbraio began his career working at internet platform and digital media agencies during the buzz marketing platform in Italy and was sold two years later to the Wikio Group, Europe's top blog ranking service.
  • As a writer, Febbraio is the co-author of " Viral Video : Content is King, Distribution is Queen " and " Buzz Marketing Nei Social Media ", business books in the field of digital marketing and social media.
  • The first is " Buzz Marketing Nei Social Media, " a business book about buzz marketing in social media that was published in 2009 . In 2014, he co-authored " Viral Video : Content is King, Distribution is Queen " along with Dario Caiazzo and Umberto Lisiero.
  • The first is " Buzz Marketing Nei Social Media, " a business book about buzz marketing in social media that was published in 2009 . In 2014, he co-authored " Viral Video : Content is King, Distribution is Queen " along with Dario Caiazzo and Umberto Lisiero.
  • In the campaign prior to the release of the book in April 2005, publisher ( William Morrow and Company ) chose to target bloggers in an unusually strategical way, sending galley copies to over a hundred of them, as well as contracting two specialized word of mouth ( buzz marketing ) agencies.